EXPERT-DAY · AT

Expert-Day 2026 in Köln

Expert-Day am 18 Nov 2026 in Köln – Vorevent des SEO-DAY am 19 Nov 2026. AI-Coding, 100 Plätze, besonderes Format ohne Aufzeichnungen.

Expert-Day 2026 in Köln

Was ist der Expert-Day?

Expertday is the exclusive pre-event of SEO-DAY: it takes place on 18 November 2026 – the day before SEO-DAY on 19 November 2026 in Cologne. It is for online marketing professionals at expert level. Historically, Expertday has repeatedly delivered realistic, genuine examples: business models, implementations, tips and tricks from practice – not theoretical showcases. In 2026 the focus is entrepreneurship with AI: software creation, project development and building entire companies and projects with AI-coding at the centre. Attendees will feel the direction – without us publishing a fixed agenda. The format remains special: no recordings, no photos, phones not allowed. What happens at Expertday stays at Expertday – speakers are therefore especially open. Everything is built on a tight network and trust.

Original Expert-Day – seit 2013 im SEO-DAY Netzwerk

Unfortunately, some people in the online marketing world misuse established names like "Expertday" for their own conferences – without backbone, without their own ideas, because they have to steal names instead. The quality of such events speaks for itself. On this website you are at the original: Expertday has existed since 2013 as part of SEO-DAY. Those who book here get the genuine format – not a name copy from the market.

What shapes Expertday 2026

No published agenda – these focus areas will still show through.

AI-coding & projects with AI

Build software, projects and entire companies with AI – from people who actually do it. AI-coding is the 2026 focus; you do not have to be a developer.

Business cases from practice

As for years: real business models, implementations and concrete tips – realistic and verifiable. In 2026 with the toolkit of AI and AI-coding, not empty marketing promises.

Format & pre-event Cologne

On 18 November 2026 as the pre-event of SEO-DAY – the day before SEO-DAY on 19 November 2026, at a secret venue in Cologne. No recordings, no photos, phones off – trust and confidentiality as always.

Frequently asked questions

Answers on date, 2026 focus areas, tickets, AI-coding, confidentiality and rules – Expertday on 18 November 2026, SEO-DAY on 19 November 2026 in Cologne.

What is Expertday?

The exclusive pre-event of SEO-DAY for online marketing professionals at expert level. 2026 focus: AI-coding, software and project development with AI plus real business cases and entrepreneurship – on 18 November 2026, the day before SEO-DAY on 19 November 2026 in Cologne. No published agenda, but strict confidentiality and a close network.

What may I share publicly after Expertday?

What happens at Expertday stays at Expertday. Blogging, retelling or public discussion of content and conversations is not allowed. The rule protects speakers and attendees and enables an open atmosphere.

Do I need to know how to code?

No. AI-coding goes deep – from vibe-coding to software and project development with AI. That makes non-developers part of the conversation about companies, products and implementations in 2026.

When does Expertday take place – and when is SEO-DAY?

Expertday is the pre-event of SEO-DAY and takes place on 18 November 2026 at a secret venue in Cologne. SEO-DAY follows on 19 November 2026 in Cologne. Access to Expertday only with an Expertday ticket.

How do I get a ticket and what does it cost?

The first 300 SEO-DAY ticket orders enter the lottery. 100 winners may purchase an Expertday ticket for EUR 399 plus VAT. A waitlist applies on a first come, first served basis.

Is there a timetable for Expertday?

No. The program is not published – not even on site is there a timetable. Nobody knows who speaks next. Talks are a surprise for all attendees.

Are there other events using the name Expertday?

Yes – unfortunately some organisers use the name for their own conferences even though Expertday has existed exclusively as part of SEO-DAY since 2013. These copies have nothing in common with the original format; the quality reflects that. Only via this official website and the SEO-DAY ticket shop do you book the genuine Expertday.

Program

There is no published timetable. Speakers share insights they normally would not – around AI-coding, software creation, projects with AI and real business cases. The program stays a surprise; recordings, photos and phones are not allowed on site.

Tickets

100 seats are allocated by lottery among the first 300 SEO-DAY bookings. An Expertday ticket costs EUR 399 plus 19% VAT. Expertday is the pre-event of SEO-DAY (18 Nov 2026) and cannot be booked without an SEO-DAY ticket (19 Nov 2026) – booking via the SEO-DAY ticket shop.

Ready for Expertday 2026?

Get your chance at one of 100 Expertday tickets – pre-event on 18 Nov 2026 with focus on AI-coding, projects and business cases, before SEO-DAY on 19 Nov 2026.